Social Networking ROI Calculator

Is it worth it to integrate a comprehensive social networking strategy into your newest campaign? Should you devote staff time to creating MySpaceMySpace is a social network that is not built around a single identity. Users can and do have multiple profiles, with no restrictions on the "names" they use. Users have near-total control over their profile's appearance. MySpace is used by many bands and musical groups, and continues to be popular among the non-college oriented crowd, in comparison to Facebook. and FacebookFacebook is a social network encouraging real identity — each user has a single account under their full, real name. Facebook began among US college students but has quickly expanded to people of all ages around the world. pages or just rely on your email list? Care2's "Return on Investment" calculator for social networking will help you make the case — or convince you to focus elsewhere.